Last night, at the Palladium in Hollywood, Ford celebrated the completion of its Fiesta Movement. The Movement was a clever program whereby the carmaker loaned out 100 of its new Fiestas to 100 people for six months to generate a buzz about [...]
Last night, at the Palladium in Hollywood, Ford celebrated the completion of its Fiesta Movement. The Movement was a clever program whereby the carmaker loaned out 100 of its new Fiestas to 100 people for six months to generate a buzz about [...]
Filed under: Detroit Auto Show, Nissan, Porsche
Filed under: Earnings/Financials, Renault, Russia
After the sales plunge in the auto market began in earnest in the fall of 2008, automakers scrambled to reduce production schedules, sell off swollen inventories and otherwise deal with a drastically contracting U.S. market.
Now, after months of production cutbacks orchestrated by many automakers and the summer's outsized demand [...]
