Vizu, a San Francisco-based start-up that has developed a means to measure the value of online video advertising, has raised an addition round of $6.8 million in venture funding.
Here at Beet.TV, we believe that the true value of online video advertising is not properly measured by either video views [...]
Now that the PBS Kids site PBSKids.org is generating more than 9 million unique video visitors each month, the public broadcaster is going to start pursuing online ad deals.
In addition, PBS is using its popular kids site to test new technologies for ad and game insertion, the broadcaster's' [...]
Fox Television Studios' new digital shop 15 Gigs is looking to ink deals with creative shops and Web producers as part of its mission to incubate Web talent for television.
In this New Media Minute, I explore the digital studio's approach, including how the company's strategy varies from other network-owned' [...]
If you missed our live roundtable from Washington yesterday, you can watch when you want right here: Beet.TV Online Video Roundtable
Below is the live blogged by Daisy Whitney. AP
5:24: Bye Beet.TV viewers! We're signing off on live blogging, but you can keep watching!
5:23:' [...]
MSNBC.com today introduced a new embeddable player in a move to increase consumption of news video to other locations, notably on Facebook.
The new player comes in three different sizes, making it usable on a variety of Web pages and social networks.
The features allow consumers to share clips from NBC [...]
WASHINGTON, DC -- Olivia Ma, news manager at YouTube, will be one of the media luminaries to speak at today's Beet.TV Online Video Roundtable here in Washington, D.C. See the list below:
Check out the Webcast from 4-6pm ET, right here on Beet.TV or on our Livestream channel.
Olivia [...]
MOUNTAIN VIEW, CA -- Ooyala, the online video services company started by ex-Googlers, is developing realtime analytics for video producers to closely monitor the success of their content.
We spoke with company CTO Sean Knapp for this overview on the value and utility of analytics. Sean came from [...]
On Tuesday (12/1) in Washington, Beet.TV will gather an extraordinary group to talk about online video and its role in the evolving news environment.
The line-up for Beet.TV Online Video Roundtable includes political strategist Joe Trippi and Obama Campaign video producer Max Harper along with editors and executives from CBS [...]
SAN JOSE -- NBC Sports is demonstrating the highly interactive functionality of its online experience with Sunday Football. Much of this functionality will be part of NBC's Winter Olympics online presentation.
At Streaming Media West, we caught Bob Cowherd and Michael Moser of Vertigo, the San Francisco-based Interactive consultancy which' [...]
SAN FRANCISCO, CA -- With smart phone sales outpacing PC sales, mobile devices represent "the future of media" and video producers will soon begin to produce videos for the small screen first,
in a "total reversal" of platform-specific programming, says Kevin Lynch, Chief Technology Officer of Adobe Systems.
We caught [...]
Fashion icon Norma Kamali, the New York-based designer, is making a big retail push online with a custom page on eBay.
eBay is holding a competition for consumers to upload photos of themselves with a Kamali tunic in order to win a $500 prize.
Flash for the iPhone would be helpful to developers and programmers, but it's not essential in getting the rich interactivity of Flash on the iPhone, says Jeremy Allaire, one of the principal developers of Flash.
Allaire, who was CTO of Macromedia, the company that developed Flash and was sold to Adobe,' [...]
SAN FRANCISCO -- At the NewTeeVee conference this month, we caught up with Sam Blackman, CEO of Elemental Technologies. The company has launched a new server appliance for transcoding live HD video at very fast rates, "faster than real time," the company says.
New York Times reporter Ashlee [...]
Comcast-owned video destination Fancast.com lured 11.3 million unique visitors in October, nearly double its 6.5 million count in September, according to comScore.
I spoke with Comcast senior VP Karen Gilford about Fancast at the newTeeVee Live event in San Francisco earlier this month.
She attributes the jump to marketing. [...]
MOUNTAIN VIEW, CA -- First, the question everyone wants to know when reporting on the video platform company Ooyala. What the heck does Ooyala mean?
It means "cradle" in the Indian language Telegu, and the company picked it because it believes in "cradling innovation," Ooyala co-founder Bismarck Lepe told [...]
Earlier this month, eBay launched Inside Source, a style/fashion/shopping guide published by the auction giant. Here's the launch story in The New York Times.
Last week we caught up with the publication's editor Meredith Barnett at the eBay store, a temporary promotional facility on 57th Street. She tells us [...]
SAN JOSE, CA -- Adding another notch to its cable customer belt, online video technology firm thePlatform inked a deal to power broadband video for Rogers Cable.
The company's VP of marketing Marty Roberts told us thePlatform now delivers online video for five of the seven largest cable operators including' [...]
SAN JOSE, CA - Adobe's latest version of Flash has been installed in some 98 percent of the world's computers, according to Kevin Towes who is product manager for Flash Media Server.*
We caught up with Kevin at an opening night party for the Streaming Media West hosted by Brightcove. [...]
Taboola is not a Middle Eastern grain dish, but an Israeli start-up that provides a solution to surface recommended videos for visitors to CNN.com, HowCast, 5min, Demand Media, the NBA, and now on The New York.
The company has placed cookies on some 50 million unique users and has built [...]
Some media companies are spending in excess of 100% of their digital revenue on site development, management, and hosting, says Cisco's Scott Brown.
Cisco aims to capitalize on this inefficiency and save publishers as much as 60% of technology costs with a hosted solution called Eos.
Launched earlier this year, the' [...]
Introduced originally as videogame console, the Xbox from Microsoft is fast becoming a powerful video viewing device with the introduction of Zune, the new video streaming platform.
The device connects to the Internet and streams high quality video. It has a number of offerings including Netflix, Last.fm, integration with social networks, [...]
NEW YORK, NY-- eBay has the pulse of the fashion market because, "It's probably the only place that a person could come to and really see the breadth and depth of style at their fingertips," says Constance White, Style Director for eBay.
Yesterday, Andy met up with White, a' [...]
RealPlayer SP, A small desktop application from RealNetworks, which allows users to save and share Flash videos, has been downloaded 100 million times, the company said today.
Earlier this year, we spoke with RealNetwork's Jeff Chasen about the new application. We have republished the interview today.
Andy Plesser, Executive Producer [...]
TEDx live webcast from Amsterdam.
Not sure if TED has streamed the conferences live since we haven't seen them live, so this is interesting to see.
This is also one of the few events we have seen streamed live in Microsoft Silverlight.
You may need to download the Microsoft' [...]
Adobe sees a big growth opportunity in the emerging eReader market, says Bill Rusitzky, who heads media alliances for the software company.
The company is heavily promoting the ePub format which will be used in the Nook and the Sony eReader. It is not used in the Kindle and [...]
SAN JOSE, CA -- Streaming Media West, the annual industry gathering of broadband executives, drew a bigger crowd this year then last and the focus has changed from delivery and distribution to devices and content, says Dan Rayburn, head of the show.
We caught up with Dan on Wednesday [...]
Though it only has two years of online video availability under its belt, the NFL is in the game for new media opportunities.
That's what the league's Laura Goldberg told Beet.TV at the NewTeeVee Live event in San Francisco last week. She's the general manager of NFL.com and' [...]
Facebook integration around video got its first high profile exposure with CNN and the Inauguration of President Obama, but the first was last year's collaboration with Joost.
A spokesperson for Facebook has told Beet.TV:
"Joost users who have connected their Facebook accounts continue to rank as most active group on the'" [...]
The effective transcription of video clips, coupled with contextual tagging, is essential to the discovery of video, says Tom Wilde, CEO of the Boston-based RAMP, formerly known as EveryZing.
The company announced its name change today at the Streaming Media West show in San Jose along with the launch of [...]
"Bet on TV Everywhere." Those are the parting words of CBS' outgoing digital chief Quincy Smith.
We caught up with him at the NewTeeVee live event last week and he talked about Hulu, TV Everywhere, and his mission to convince advertisers that online video is a reach and' [...]
Brands making videos for YouTube don't need to spend a lot of money because there's no correlation between production values and views, the online video strategist Kevin Nalty told me in this week's New Media Minute.
I interviewed him after his iMedia Summit talk on "Seven Strategies for YouTube Success" and he' [...]
Business Week has picked TIME.com managing editor Josh Tyrangiel as its new Editor-in-Chief, Tom Lowry reported this morning.
Earlier this year, I interviewed Josh about online journalism. He said that on the Web, long form journalism on the Web is "not working." I have republished this video today.
More on today's' [...]
YouTube has introduced a solution for media sites to moderate and post video uploads from visitors. The Huffington Post, NPR, Politico, and the San Francisco Chronicle are the first media companies to use the system called YouTube Direct.
The system allows registered YouTube users to upload videos directly to a [...]
SAN FRANCISCO -- Comcast, the nation's biggest cable system, will launch an online offering of its television service to 14 million Comcast "double play" subscribers next month. Comcast's Interactive Media President Amy Banse told Beet.TV's Daisy Whitney in this video interview.
While the December introduction had been widely anticipated' [...]
The online television listing serving Clicker launched last week, entering the crowded business of online television listings.
We caught up with the Los Angeles based company's CEO Jim Lanzone at NewTeeVee Live last week and asked him about the service and how it stands out in a competitive' [...]
Brightcove, the video platform services company, which has established a reputation for providing video services for big publishers and business enterprises, is launching a slimmed down version of its solution priced at $99 per month
Separately, the company is now providing support for native iPhone application development. The new offering [...]
Boxee, a software program which allows users to connect Web video to a television set, created a lot of buzz last week when the company announced it was providing a consumer electronics device, the Boxee "Box."
We caught up with CEO and founder Avner Rovner at the [...]
SAN FRANCISCO -- The much blogged about introduction of a higher quality playback experience at YouTube, using a 1080p shoebox sized player, was done in part to accommodate the emergence of pre-roll video advertising on the giant site.
In a related announcement this week, YouTube said it would [...]
CNET has a sit-down video interview with Google CEO Eric Schmidt on social search, Android, and plans for the Chome OS , which will be initially targeted to for netbooks. Also, he provides an explanation of Google Wave.
When asked by CNET's Tom Krazit about the Google books settlement, at' [...]
Watch live streaming video from gigaomtv at livestream.com
We are publishing the live feed from the NewTeeVee Live conference underway in San Francisco. A number cool stories coming out today. Here's the story about the Boxee Box. You can' [...]
Earlier this month, Peter Kafka at MediaMemo reported that Apple has a new initiative to sell broadcast and cable programming via iTunes for a monthly fee of $30.
Peter wrote that Apple is in the early stages of conversation with programmers but noted there are a number of hurdles.
Last [...]
While search and display are far bigger categories than online video advertising, the digital advertising sector that is hot right now is online video advertising around premium news content.
The Wall Street Journal's sale of pre-roll advertising for its new show the News Hub is sold out at a rate of' [...]
The advertising business has traditionally operated according to one very simple principle: marketers pay to pitch their products to someone else's audience. But brands are starting to think it might be time to develop their own audiences rather than rent, according to several agency executives at the Beet.TV online [...]
Executives and employees alike at digital startups, media agencies, and television networks should still build their personal brands.
That's the advice of Gary Vaynerchuk, the multi-million dollar businessman, uber-popular video star, and now New York Times bestselling author. In his latest book "Crush It," Gary evangelizes his philosophy on how' [...]
Forrester has published a comparative study of six online video platform service providers. We reported on the study on Friday.
While some industry observers are taking issue with the inclusion of just six players when there are over 60 such companies in the sector, that's not the goal [...]
In report released today, Forrester analyst Bobby Tulsiani writes that Brightcove and Ooyala provide the best end-to-end online video platform.
He writes, "Brightcove separates itself from the pack with leading scores in distribution and integration while Ooyala earns its highest marks in monetization and analytics."
The report ($1749) evaluates [...]
Despite the commanding position of YouTube, with 40 percent of video streams in the U.S., the quality of the environment for advertisers is not always acceptable, according to leading digital advertising executives.
Rob Norman, CEO of WPP's giant GroupM Interaction, the digital media buying group, says that despite the availability of' [...]
msnbc.com, which had the first embeddable video player among the major video producers in the United States, will soon launch a player which provides embed codes for specific segments.
The new player will also be resizable and will carry forms of advertising, deemed acceptable on off domain sites, meaning no pre-roll [...]
NBC Universal's ten regional web sites, which are affiliated with local owned and operated television stations, has reached an audience of 12 million monthly unique viewers, according to internal numbers.
More on the results on Mediabistro's WebNewser.
Earlier this year, we spoke with Gregory Gittrich, Executive Editor of the sites and [...]
NBC Sports will announce plans today to use Microsoft Silverlight as the software for Web viewing the Winter Olympics Games in the United States.
We have been impressed with the latest use of Silverlight by NBC for Sunday Night Football. We look forward to watching the Olympics online. Although, [...]
Advertisers want to know more about their neighbors and brands want to know who they're running next to and whether their ads are live in safe online environments, said Jayant Kadambi, co-founder and president of online video ad network YuMe.
We caught up with him at the Beet.TV Online Video Roundtable last' [...]
Advertisers and marketers can use the techniques of venture capitalists in evaluating new advertising platforms, technologies, and tools.
Online-advertising-executive-turned-venture capitalist Brian McAndrews of Madrona Venture Group spoke with me during the recent iMedia Summit for this week's New Media Minute. This evaluation includes assessing the market opportunity, the timing, and the' [...]
Online video ad network YuMe is generating engagement rates that are as much as three to four times higher or custom spots than for pre-rolls. That's what YuMe's CEO Michael Mathieu told Beet.TV during a recent interview in New York.
The company served up more than three billion video ads through the third [...]
The big challenge facing mainstream media with online video is scale; a lack of inventory of content and viewers, according Vivek Shah, head of digital news at Time Inc.
At the Beet.TV Online Video Roundtable, Vivek was questioned by paidContent Editor Rafat Ali, one of the event's moderators.
Vivek says estimates' [...]
Although pre-roll advertising, the 15-30 second ads seen before a video begins, is the dominate media form, the promise of online video advertising is much greater.
The opportunity is much more than simply re-purposing television ads , as a kind of "Television 2.0." It is incumbent on the industry to be [...]
"TV Everywhere," the emerging strategy of cable giants Comcast and Time Warner to allow web users to log onto cable offerings online, has broad implications for the content industry.
During the Beet.TV Online Video Roundtable, co-moderator Rafat Ali posed the question about the prospects of "TV Everywhere." Answering the [...]
Transpera, the largest mobile video delivery and ad network in North America, has lined up many of the industry's leading publishers including msnbc.com, CBS.com, Showtime, Disney, and MTV.
In this interview, Transpera CEO Frank Barbieri explains video advertising is working well for publishers.
He says that inventory is nearly' [...]
When it comes to online video, advertisers want to know what the rules of engagement are.
In fact, much of the agency-advertiser conversations surrounding online video center on this all-important notion of engagement, but the term itself means different things to different people. John McCarus, VP and group director [...]
By most accounts, the Internet was born back on October 29, 1969 by two computer scientists, Vint Cerf and Robert Kahn. Cerf is now Google's Chief Internet Evangelist.
In April 2008, I interviewed Cerf in New York at the Personal Democracy Forum. We have republished the video today. Very' [...]
While many video publishers seek the widest possible distribution of their videos through an embeddable player and Media RSS, some, like HealthiNation and Virgin Media, are using a syndicated player which is placed on specific sites.
Controlling the "off domain" strategy is important for many publishers: Some are cautioned [...]
Many big advertisers aren't convinced they can achieve the reach and frequency they want with online video, said Rob Norman, CEO GroupM Interaction Worldwide, in an interview with Beet.TV in New York last week.
"We are still spending one percent or less of our total national TV investment into'" [...]
Gary Vaynerchuk, the Internet video/social media phenomenon, is having his book "Crush It" published as a "vook," a digital version with video and text.
The multimedia product has been created by Vook and Emeryville, California-based company and HarperStudio, a unit of NewsCorp. Here is the company's press release.
These vooks' [...]
We were encouraged to read today's Wall Street Journal report about the projected uptick in technology advertising for 2010.
Journal reporters Ben Worthen and Jessica Vascellaro cite an IDC study which puts tech marketing dollars up over 3.5 percent for next year, versus the' [...]
Roku, the the alternative set-top box provider in the video market and is now expanding its line of players today from one to three, the company announced this morning.
The new versions include a higher-end model with Wi-Fi and a lower-end model with just standard-definition streaming, with today's existing box sitting in the' [...]
Search has now emerged as a leading driver of visits to online video ads and branded Web entertainment, media agency executive Robert Davis of OgilvyInteractive told Beet.TV during an interview at last week's Beet.TV online video round table in New York.
"We are seeing a tremendous search value'" [...]
Richards Rosenblatt, the former CEO of MySpace who launched his network of Web properties titled under Demand Media, has a big hit with eHow, a video site providing "how-to" instructional videos.
According to this story and video by USA Today's Jefferson Graham, eHow has some 52 million monthly users, [...]
Having established iReport three years ago, CNN is the most established mainstream media organization publishing user generated content.
With the launch today of the newly revamped CNN.com, the role of community content has been prominently elevated. It is now a regular section of the site. Although the news generated from [...]
Microsoft's Silverlight software is powering the new videoplayer used by NBCSports.com for Sunday Sunday Night Football.
It is registering extraordinarily high "engagement" with users, Microsoft's Brian Goldfarb told me on Tuesday.
He said that engagement, meaning time watching and interacting, is 10 times normally, with 50 minute sessions per [...]
CNN.com has nearly 6 million followers on Twitter, KC Estenson, Sr. VP and General Manager of CNN.com. told Beet.TV in this video interview.
On Twittercounter, CNN.com's Breaking News Twitter alone comes in at number 4 out of the top 100 with 2.8 million followers, compared with the' [...]
The Wall Street Journal's twice-daily, 8-minute show the News Hub, expanded this week with a live report on Monday's Apple earnings. It was the first live Web video program around earnings. On Tuesday, the paper did a Webcast on Yahoo.
With the paper's television agreement with CNBC winding down, the' [...]
CNN.com has taken notice of the Huffington Post and the Daily Beast as "opinion destinations" and wants to be a "horse in that race," CNN.com General Manager KC Estenson told me last night, after the industry introduction of the revamped CNN.com site. (transcript below)
At an after-event party at the Hudson, [...]
Msnbc.com, was the first major video provider to provide an embeddable player, allowing users to play videos on their sites.
Finding widespread adoption of the player "off domain," the company is further nurturing the process by allowing its player to be resized so it can fit on Facebook, Charles [...]
In answer to regular consumer complaints about the clunkiness of its user experience, Web-to-TV service Boxee plans to introduce a new user interface in late November, Boxee told Beet.TV in this recent interview.
That upgrade will give users the ability to search for content for the first time and [...]
Pete Cashmore, the founder of Mashable, the influential blog about social media and technology, will be among new personalities and contributors to the new CNN.com which launches on Monday.
Also, TED Talks, the successful series of thought-leader videos from the TED conferences, will be surfaced up to the [...]
ESPOO, FINLAND - Earlier today Nokia filed suit in a U.S. federal court alleging patent infringement by Apple and iPhone. The Wall Street Journal reports the matter has to do with wireless standards.
Back in 2007 in Espoo, the high tech suburb of Helsinki where Nokia is based, our European [...]
As an online video news source, msnbc.com has the enormous advantage of the resources of NBC, but opportunities exist for video news producers who focus on a niche areas and use low cost digital news gathering.
These are the comments of Charlie Tillinghast, president and publisher of msnbc.com.
We spoke on [...]
How far has the online video business expanded beyond its entertainment roots? So far that the secretary general of NATO is keeping a video blog to stay connected with member countries...
using Kyte as a video platform, the company's chief operating officer Gannon Hall told Beet.TV during a recent' [...]
Video-on-demand network Music Choice reported that its viewers watch 83% of all ad messages, an incredibly high completion rate suggesting VOD on cable TV could be one of the most powerful ad mediums.
In my New Media Minute I analyze the numbers in this week's episode and also considers' [...]
Personalized online video news service 1Cast has inked deals with E! and Style to bring their content to its users, marking 1Cast's expansion into the entertainment category.
The Kirkland, Washington-based company also has partnered with Web-to-TV service Boxee. 1Cast is a Web and mobile video service that lets users assemble' [...]
I'm very pleased to announce that Beet.TV has a syndication agreement with NBC Local Media to provide our videos to NBCBayArea for its growing technology coverage spearheaded by Owen Thomas, a veteran digital journalist who is the Editorial Director of the Bay Area site.
Beginning late last month,' [...]
(Great event today -- you can watch the event on a loop right here. Daisy's live blogging is below, Andy)
We're live now at Beet.TV Online Video Roundtable, live from 30 Rock. Our Twitter hash mark is #livebeets. You can watch the roundtable at LiveStream, on PaidContent, or [...]
NEW YORK -- Pre-roll ads, especially those for beauty and household products, continue to dominate online video ad inventory in 2009, according to a study from online video ad network YuMe.
The Redwood City, Calif firm analyzed the more than 3 billion video ad impressions it served for [...]
A Research Triangle, North Carolina company called DigitalSmiths has developed a technology to recognize faces and scenes and convert that information for publishers to index content.
The company is working with several Web publishers including theWB,com, TMZ and others.
At the VideoNuze event last week in Manhattan, I caught up [...]
Last month, the Wall Street Journal launched an initiative around live video programming, with a twice daily, eight-minute show titled The News Hub, originating from the paper's newsroom.
Earlier this week, I visited the Journal's new midtown Manhattan newsroom for a chat with Alan Murray, Deputy Managing Editor who [...]
TV Everywhere, the big move by cable operators to put content on the Web for subscribers to watch on PC's and mobile devices, will be beneficial to many industry players, according to Will Richmond, industry consultant and editor of the authoritative site VideoNuze.
We caught up with Will on' [...]
The fast growing business of online video does not revolve exclusively around media companies, but increasingly around companies and organizations who want to publish video for internal and external audiences.
Brigthcove CEO and founder Jeremy Allaire says in this extended interview with Venture Beat that more than half of his [...]
The Economist, which has been quickly expanding online, is creating original online video with a weekly series entitled "Tea with the Economist."
In Washington last week, I spoke with Brendan Greeley, the publication's multimedia editor. He is based in the Washington bureau, where he supervises the series and other' [...]
SAN FRANCISCO -- NewTeeVee, the indispensable news source about the online video revolution, is getting ready to present its one-day conference in San Francisco on November 12.
There is a great speaker and panel line-up for the event and Daisy and Jeff will extensively cover it for Beet.TV. We wouldn't' [...]
The Huffington Post has passed both the Washington Post and the Los Angeles Times in monthly unique visitors, according to Web tracking service Compete.com.
The the fast growing HuffPo had 8.4 million uniques in September according to Compete.com. That's up from 7 million in September.
Whether or not Compete.com provides' [...]
WASHINGTON, D.C. -- Sir Tim Berners-Lee, inventor of the World Wide Web, says that as video on the Web continues to grow, the movie industry needs evolve from a "channels" scenario to a "random access" platform, where films can be universally searched, watched, and paid for.
In accomplishing this, producers [...]
After its first-ever Web series "Crossed Lives" drew more than two million views, Spanish-language network Univision, says it's planning an ambitious slate of ad-supported and original Web shows for the year ahead.
In this week's New Media Minute, I report that the network is actively taking pitches from producers right [...]
Hulu is number two in monthly streams to YouTube, but Yahoo! has some 30 million unique monthly users, more than double the number of Hulu, Nielsen has just reported.
While Yahoo! beats Hulu in uniques, Hulu had twice the numbers of streams, some 440 million.
Nielsen reports that time [...]
Daisy and I are pleased to announce our next online video roundtable set for Tuesday, October 20th from 3-6 p.m. ET.
We have a great line-up of thought leaders from Adobe, Brightcove, CBS, Digitas, Microsoft, msnbc.com, Ogilvy, Time Inc, Transpera the Time Inc., WPP, the Wall Street Journal, and YuMe.
We [...]
WASHINGTON, D.C. -- Asked what he would have done differently in creating the Web, Sir Tim Berners-Lee, says in this video that the double slash, the "//" after the colon in Web addresses, was unnecessary.
Berners-Lee, the inventor of the World Wide Web, was interviewed on stage by New [...]
WASHINGTON, D.C. -- Sir Tim Berners-Lee, the inventor of the World Wide Web, has been on a quest for several years for the adoption of something he has coined the semantic Web -- a data-rich, interconnected Web.
He told me yesterday in Washington that this year his vision is [...]
For content providers, metrics are vital to success or failure. Metrics help providers know when their videos are capturing a viewer's attention and when they're not.
Health and lifestyle digital network HealthiNation told Beet.TV it uses tools from video platform provider Brightcove to better understand viewer behavior. "We can bring" [...]
Internet startup Cooliris just lost its chief revenue officer to AOL, but the company that developed a 3-D wall for browsing video and images expects to announce several new product and partnership deals later this month and into early November.
That's what Cooliris product manager Matt Wahl told me' [...]
NBC Local, the network of 10 regional U.S. Web sites created around television stations, is expanding its microblogging platform called SoMyCity to the iPhone with a new app which launched this week.
The SoMyCity, which allows users to surface up comments and photos to the NBC sites, as well [...]
Yahoo! has a checkered history with original entertainment content. The Web giant famously tried and failed to make a splash in Hollywood when it hired television programmer Lloyd Braun.
Now, the Sunnyvale, California Internet giant is trying again, and this time Yahoo! appears to have a more methodical and circumspect [...]
MediaVest, the big media buying firm, is making a "multi-million dollar" ad buy on Hulu, it was reported on ClickZ and on MediaPost yesterday.
Daisy caught up with MediaVest digital chief Amanda Richman earlier this year. She speaks about the opportunities for marketeers with online video. We have [...]
Andy_Plesser, Daisy Whitney, Beet.TV, Allison Salewski
