Tis the season to think thankful thoughts, consider our blessings, bring loved ones close, and whatever else you like to do for the holidays. As a fellow who communicates for a living, I think it a grand idea to share some of what I’m thankful for this [...]
PilmerPR was honored by its peers in Utah for its outstanding media relations, Wednesday.
The Golden Spike Awards committee recognized PilmerPR in the Publicity and Media Relations category for its work promoting the ElectraTherm Green Machine. As part of the campaign, [...]
Stephen R Covey
More than 25 years ago, I was invited with my wife to Stephen R Covey’s home. She was working on her Masters of Organizational Behavior at BYU where Dr Covey was heavily involved. Dr Covey’s wife, Sandra sang for [...]
Too often companies are so eager to jump on the next hot thing that they forget to strategize their approach. This concept is painfully true for businesses of all sizes when it comes to social media. Disjointed, unplanned and poorly executed are too frequently the adjectives that [...]
Governor Gary Herbert addresses 300+ US25 Gala attendees
As I worked on the Utah Student 25 Executive Committee over the past six months, it became apparent that we were working on something big for the state. Utah is at the [...]
As the popularity of Facebook continues to grow, business owners are trying to figure out how they can capitalize on the more than 300 million Facebook users. With more than 40 million status updates and ten million users becoming fans of business pages each day, there has [...]
What is Ozzy Osbourne like in person? Is Lance Armstrong arrogant? What about Michael Jordan, Regis Philbin or George W. Bush?
PilmerPR is helping launch iFollo.com, a new social media community to offer a broader view of what celebrities are really like beyond the screen, camera, [...]
Obama is talking about it. Gap, Hewlett Pack (HP) and Timberland are talking about it. Neighbors, executives and world politicians are also talking about it. What are they are all talking about? … Answer: Social Responsibility.
A recent article in Time magazine written by managing editor, Richard [...]
US Govt Lost Record
In our PilmerPR public relations firm, words communicate a message like “trust us, we’ve got your back.” But, what’s the message behind the words? What does the attached letter communicate.
The US Government wants to “protect” and run our healthcare [...]
One important aspect of marketing and public relations is combating negative news in a client’s area of business. One of our clients, ModifyUtah, recently saw a negative news program about their industry – loan modification.
Sometimes bad stuff happens and a homeowner finds themselves on the [...]
Post primary, Provo has a choice between two good men for Mayor - Steve Clark and John Curtis. Both men of character, they represent a clear choice between “political experience” (Clark) and savvy business “experience” (Curtis). Although I live outside Provo, I am publicly supporting John Curtis. [...]
Today I present at the UVEF Crunch Lunch in Provo, Utah. We expect a big crowd if its anything like the last one of these I spoke at. I’ll be addressing the revolutionary changes in Public Relations and PR tips for startup success on [...]
PilmerPR teaches Public Relations clients to anticipate the unintended ripple effects coming from their words and actions. In Crisis Communications planning, this is vital.
After Boise State’s impressive football win over Oregon on 9/3/09, a short outburst of anger by OU running back, LeGarrette Blount, [...]
PilmerPR works feverishly to “skill up” staff to meet the demands of Social Media as an important component of a well conceived public relations strategy. And, if there ever was a moving target, Social Media is it! If you are still a doubting Thomas as to why, watch [...]
Last week, Green Week in Review’s Bart King interviewed William C. Olson, Senior Vice President and co-founder of ElectraTherm–a company that has developed modular technology (the ElectraTherm Green Machine) to harness waste heat from a variety of industry sectors.
The United States [...]
Huntsman mounts Harley-sends message
After the pomp and circumstance, the cannons firing and bands playing, the flags and the applause, Ambassador Huntsman (past governor of Utah) rides off of Utah’s capitol hill on board a a “big hog” Harley Davidson. No, not a farm [...]
Jon Huntsman Jr
Gov Gary Herbert
Public Relations and Politics stick together like syrup on pancakes. Jon Huntsman and Gary Herbert’s PR folks were busy today as their efforts culminated in a regal inauguration event in the Utah State Capitol. A [...]
President Obama’s recent confirmation of Utah Governor John Huntsman carries some certain intricacies not readily know or realized by the public. On the surface, the choice is great, almost a no brainier. Huntsman fits the China Ambassador mold just about as perfect as Obama could [...]
Stephen Clark’s Web site
John Curtis’ Web site
[...] 
Libya dedicates more than a third of its national budget on education, striving to compete in the global economy. The nation has the wealthiest citizenry in Africa, but is still trying to close the digital divide after more than two decades of trade embargo that were not [...]
Hewlett Packard is feeling the heat from Greenpeace after a little roof painting. Greenpeace activists climbed to the top of HP’s global headquarters in Palo Alto, CA and painted the message “Hazardous Products” on the roof.
The painting on HP’s roof is in response to HP’s alleged backtracking on its public commitment [...]
In today’s business environment, success may seem very elusive to some CEOs. Businesses that have been around for years either have closed their doors or find those doors creaking shut. Bank empires have crumbled like an old cookie, and the well of money has all but dried [...]
I love America! That concept seems a bit less precious to many than in days gone by. But, I love it-no doubt. Why?
Well, my occupation in Public Relations depends on the “freedom of speech” promised by our Constitution. The concept of a “free press” is required for [...]
Only ten years ago, press releases used to be one of the only ways to get your company’s name mentioned by the media. A painfully slow fax to newsrooms was the preferred way to get your press release to the media. Thanks to technology, today things [...]
The secret to effective Corporate Social Responsibility (CSR) is planning. Integrate CSR into your organization’s business model for best results. The benefits from your CSR campaign may come in the form of increased profits, an increased positive company perception, or approval from the community through increased [...]
“PilmerPR is pleased to announce the garnering of yet another honor for exceptional public relations results. Thank you to a great client, ElectraTherm, for accepting sound PR advice and thanks to skilled staff that holds up the standard of communications excellence at PilmerPR.” John [...]
For centuries, dictators and tyrants have depended on controlling the information consumed by their citizens. Control the propaganda, control the minds of the people. The printing press revolutionized access to information and history shows that empowered people were the result.
Now, Iran’s unrest demonstrates again that communication and [...]
If you had any doubt about the power of social media, the election in Iran might have been the testimony you needed to seal your belief. Never before has social media played such an integral role in such an intense political controversy.
Many citizens in [...]
Corporate Social Responsibility (CSR) is no longer the hot potato that is fun to toss around. Taken from big ideas and a sense of responsibility, CSR is now one of the standard side-dishes of the corporate offering. The Fortune 500 are [...]
At midnight EDT Facebook opens the floodgates to the planet.
Starting on Friday, June 12th you’ll be able to choose a username for your Facebook account to easily direct friends, family, and coworkers to your profile.
Serving the public relations needs of America’s startup companies is fulfilling work. So, I was especially interesting in attending today’s UVEF event for entrepreneurs.
A large crowd filled the Novell facility for today’s UVEF luncheon. They heard from Brock Blake, CEO at Funding Universe who [...]
The triple bottom line, CSR and social responsibility are all buzz words gracing headlines and the agendas of corporate meetings both large and small. But what do they all mean? And why is everyone talking about them?
Corporate social responsibility or CSR is a relatively [...]
Congrats Daily Herald and especially Grace Leong on the Associated Press awards. It’s great to see that investigative journalism and well researched stories are still rewarded. Grace does her homework. Public Relations professionals appreciate reporters that really research their work. Grace does.
According to a United Nations report, global investments in renewable energy attracted $155 billion US in 2008, surpassing the investment in carbon-based fuels for the first time. According to the Global Trends in Sustainable Energy Investment 2009, the 2008 investment was four times higher than in 2004 with $36 billion [...]
One of the keys to ongoing effective public relations is to “stay on message.” Savvy organizations wisely invest in getting the message right and getting internal buy-in from stakeholders prior to putting it out over the megaphone of media. These same savvy organizations [...]
I know this blog entry has nothing to do with public relations, but so what. Maybe you could consider this entry PR for our nation.
On this Memorial Day, I’m thinking of my dad who served as a US Navy pilot for 25 years [...]
The immense amount of advertising these days is simply astonishing. Instead of watching American Idol with a few commercials, you now end up watching commercials with a few sprinkles of American Idol.
Although there is a large amount of advertising, some businesses are not getting the [...]
3 weeks left to get nominations in for the UVEF 2009 Top 25 Under 5 awards.
Bookmark to:[...] 
ElectraTherm, Inc. (www.electratherm.com) today announced they have received an unprecedented amount of interest from states across the U.S. to house the company’s new manufacturing facility. After successfully launching the ElectraTherm Green Machine in 2008, ElectraTherm has fielded requests from all over the world to [...]
OREM, Utah–(BUSINESS WIRE)–US Synthetic Corporation, a Dover Company (NYSE: DOV) and the leading provider of polycrystalline diamond cutters (PDCs) for oil and gas exploration, announced today availability of the industry’s first commercially viable radial bearing line based on [...]
Certiport, the world’s leading provider of computer literacy skills training and credentialing programs for the competitive global workforce and academic markets in over 135 countries, has announced that Ray Kelly joined the company as its president and chief executive officer. Kelly succeeds the company’s [...]
OREM, Utah – April 22, 2009 – Celebrating its 20th year, Utah Valley Entrepreneurial Forum (UVEF) today announced that nominations are now being accepted through June 1st for the 2009 “Top 25 Under Five” Awards. Top 25 Under Five spotlights outstanding Utah entrepreneurs and emerging [...]
The buzz around green has risen to a fever pitch. New green companies pop up daily like a bowl of Orvil Redenbacher seeking to seize the moment. Companies large and small rewrite messaging to grab headlines and improve public perception. The difference between skilled public [...]
The media is a reflection of our evolving society. This new publication is a must public relations target for companies with female executives.
At ForbesWoman.com you’ll find a fresh lens on the new executive woman, provocative insights about women leaders and their [...]
Certiport today announced its chief financial officer has joined Certiport China’s board of directors. Bryan Koehler’s extensive background in managing the financial and operational affairs of medium-sized privately held organizations will serve to support the estimated growth of operations [...]
Congratulations to Mark Adams and the folks over at Veritract for taking top honors at today’s Invented in Utah event, sponsored by Rocketship and UVEF, among several others. Held at Noah’s in Lindon, a crowded room of Utah entrepreneurs, business leaders, [...]
Honeywell (NYSE: HON - News) announced today that its non-ozone-depleting refrigerant Genetron® R-245fa is being used to convert waste heat to power at Southern Methodist University in Dallas, Texas.The energy-efficient, non-flammable, low-toxicity refrigerant is used as the heat-transfer fluid in an organic rankine [...]
There is an upside to everything. Although it may be hard to believe, there is actually a very visible upside to the current economy. This upside is innovation. During tough economic times the entrepreneurial spirit thrives, and innovation accelerates as the stock market decelerates. Just within the last year there [...]
Some say the country’s #1 toxic asset is not held by banks - it’s Congress! For decades, Americans have blissfully swallowed government PR spin. Now, there is a revolt under way, courtesy of Internet news and grass roots public relations.
An early (200 year old) guerilla [...]
Just saw the following announcement:
Salt Lake City — PrintechPlus, a major commercial printer based in Salt Lake City, recently acquired the facilities and hired the employees of Rocky Mountain Printing, in Orem and St. George, Utah. The deal gives PrintechPlus three offices [...]
Writing this three part series on crisis communications for Utah Business Magazine was very satisfying.
Peanuts, Layoffs, and Politics - Part III
Leading companies recognize the risk of inaction in this vital area of Public Relations. Our challenging present points to an uncertain future [...]
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I love great Guerrilla PR. With some existing brand recognition like Steve Wozniak has, Dancing with the Stars builds public relations momentum in a huge way. I’m excited for how “Woz” wizardry will build his next tech company, Fusion-io (www.fusionio.com). Not [...]
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There are some very cool clean tech solutions here in Lost Wages, I mean Las Vegas. It’s hard, I admit, to link the wasteful ways of this city with clean technologies or environmental sustainability. However, I suspect the city’s public relations team is trying [...]
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This past week, I returned from a conference where [...]
It takes 3 tons of wood and 20k gallons of water to make 1 ton of virgin uncoated paper. But, we plant more trees in the U.S. than we harvest. We are doing something right for the environment. This week I spoke on CSR and environmental PR at the Hewlett [...]
How the heck does Wall Street react so fast to the Obama Stimulus Plan? Thumbs down was the ruling as stocks tumbled once again. The answer, the Internet. It has changed everything. When FDR passed his massive social programs in the 1930’s, radio, newsreels, [...]
This past week both KSL TV and Utah Business leaned on PilmerPR for insights regarding crisis communications and social responsibility. On KSL I remembered back on the 9/11 crisis while working with Novell and their then new CEO Jack Messman. In the [...]
We were pleased to participate in this Utah CEO Magazine article on Crisis Communications. Good read for executives seeking to maximize opportunity and minimize negative ripple effects coming from news of layoffs, recalls, mistakes, accidents, slander or PR blunders.
Bookmark to:In this weeks’ State of the State address by Utah Governor Huntsman, he spoke of building a Natural Gas Corridor from Idaho to Arizona. Some might say he’s trying a Green public relations move to appease extreme environmentalist, but that crowd seems blind to the benefits of Compressed [...]
Time magazine’s cover story this past week was all about America’s Untapped Energy Resource. In previous blog entries I’ve spoken of ElectraTherm’s groundbreaking and modular Green Machine that turns waste industrial heat into fuel-free, emissions-free electricity. Time Mag is right on! Recapture [...]
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The Pew Research Center released a [...]
Mr. Obama is considering $25B in tax credits for renewable energy. Doesn’t sound like so much after the $700B bailout, does it? Nonetheless, I hope this time they allow credits for recycled heat (waste heat) generation harnessing #1 renewable source in U.S. according to [...]
We are honored to be in good company as PR News CSR (corporate social responsibility) award finalist in the category “Product Design/Redesign”. This is for our public relations and web design work with clean energy pioneer, ElectraTherm.
It is so much fun being associated [...]
This was bound to happen, just not yet.
Associated Press: Advocates irked by rise in Utah natural gas price.
When gasoline goes back above $3/gal this year, Utah CNG will still be a bargain, even at much higher prices.
That said, Utah PSC Julie Orchard, [...]
John Porretto of the Associated Press reported today that A Year After $100, Oil Prices Cut in Half
Mark my words - Oil and gas prices will rise significantly in 2009. The merciful respite in gas prices in [...]
Yesterday, I attended the 2008 UVEF Annual Awards honoring companies and leaders that have contributed at the highest level to business growth and their communities. Great event! KSL’s Keith McCord covered the event in this great entrepreneurial story in terms of current economic troubles. The Daily Herald [...]
PilmerPR has spoken out and written about the movement towards online and social media, away from print. The Boston Herald talked first about canceling their print edition and the Christian Science Monitor beat them to the punch. The Tribune (Chicago Tribune [...]
Inductees into the Utah Valley Entrepreneurial Forum (UVEF) “Hall of Fame” represent organizations and individuals with an enduring legacy of entrepreneurial excellence. 2008 recipients offer a peak inside Utah’s award winning ecosystem for developing winning business startups like US [...]
The Utah Valley Entrepreneurial Forum (UVEF) announced today Dr Bill Pope (US Synthetic & MegaDiamond) and the BYU Center for Entrepreneurship as it’s 2008 inductees into the UVEF “Hall of Fame”. Inductees represent organizations and individuals with an [...]
First, we are happy that four children poisoned in Orem, Utah by a faulty home-installed auto conversion to Compressed Natural Gas (CNG) are doing ok. That’s good news. This media story brings out potentially damaging feelings towards an otherwise terrific clean energy fuel that is underutilized in [...]
We are so pleased to be associated with ElectraTherm’s terrific milestone Popular Science award this week for their pioneering clean tech, renewable energy product. Go clean energy! Go ElectraTherm!
Bookmark to:
We have spoken for some time about the rapidly evolving world of New Media, Web 2.0, Online Media, whatever you want to label it. Public Relations practitioners are wise to immerse themselves into this evolving world to garner press coverage, increase web traffic, and [...]
Demand for online news is exploding. Social Media is a major cause and beneficiary of this trend. Traditional daily newspapers have scrambled to stay relevant with new interactive online editions. PR News reports that that 30% of blog readers spend most of their time reading [...]
One of the most sought after media targets for any corporate public relations plan is the news show 60 Minutes. So, I have great respect for T Boone Pickens’ PR team for landing him there this week. This story is a great in-depth [...]
Last evening, we found ourselved among distinguished company receiving the Arthur Watkins Award from the Chamber of Commerce. Arthur Watkins served at U.S. Senator from Utah, but was most respected for his efforts to grow and develop [...]
As a PR professional I consume a bunch of news. And, I must say much of today’s headlines are consumed with the negative. I hate that because self fulfilling prophecies are real. People become fearful and hesitant to act based on the tsunami of bad [...]
One of the best funded and successful Green PR campaigns ever hit a milestone as the Pickens Plan reached one million signups at www.pickensplan.com . More than just good public relations, I believe Pickens’ vision of transitioning one million semi-trucks to CNG (compressed [...]
This week I turned off the bad news on TV and participated in a UVEF discussion on Early Stage Recruiting for successful emerging companies. Led by Dennis Wood at vSpring Capital, the subject focused on the vital role of getting the right executives “on the bus” to maximize success. [...]
Environmental extremists do no favors for our planet when they ignore the long term human costs of going Green. There must be a balance of interests. Many felt ‘Gored to death’ by Al’s promotion of green practices while ignoring his own [...]
Many Washington insiders admit that restoring “faith” in our financial system is one of the main public relations goals of the $700B bailout that the Congress is wrestling with. So, it passed [...]
The economic news of the day is causing worldwide anxiety. Many in Congress continue to vie for public relations benefit, trying to shift blame to someone else, anyone but themselves. The truth that we are all in this boat together and each share responsibility for the solution is a [...]
At PilmerPR, we’re pleased with the awards we’ve won and those with which we’ve helped clients receive broad recognition. One component of PilmerPR’s strategic public relations efforts on behalf of our clients is to seek out and apply for meaningful corporate [...]
Market Watch interview with T. Boone Pickens on motives for “Pickens Plan”. Huge PR budget. Are his motives largely pure or profit?
PilmerPR involvement in Green PR has a profit component and an internal motivation to be part of the environmental solution. Compressed Natural Gas (CNG) seems like an [...]
We’ve been following T. Boone Pickens public relations campaign around the Pickens Plan for energy independence. On September 17th, he joined Sean Hannity on his conservative talk show to talk about The Plan. Have a listen. Does Sean get it? I’m not convinced [...]
On Sept 11th T Boone Pickens made a strong case for energy independence from foreign oil. Utah Governor Huntsman calls energy independence the “most important issue of our time”. His plan, supported by a [...]
Perhaps it is fitting that today on 9/11 I was among three to four thousand folks gathered to hear T. Boone Pickens promote his plan, ‘The Plan’, for energy independence in the United States. This is [...]
Blogs, Wikis, social networking, online forums, podcasts – social media all. How do you make sense of these PR tools? A little confusing perhaps?
Wikipedia describes Social Media as:“Social media can take many different forms, including Internet forums, [...]
Many of the PilmerPR blog entries on GreenPR have made reference to the irresponsible practice of Greenwashing by some corporations. Regretfully, it isn’t only large companies and politicians who try to spin their dirty laundry to appear smashing white, while never using detergent.
A [...]
